Tuesday, October 23, 2012

Great ways to advertise your shop for FREE

This is something I am always on the look for, free ways to advertise my Etsy shop. If you are like me you probably have the same "advertising budget" as many of us Etsians do, $0. However, we are all business owners, and all business advertise in one way or another. Instead of throwing hundreds of dollars away my focus is doing it for little to nothing.

This first site is an easy way to get your shop seen and you can add yourself to it as often as you like, its called 100 craft links, and it's only for crafters with hand made items. It shows 100 shops at one time and as people add you slowly go down the list until you drop off. You are able to add a little blurb about your shop and people who are looking for handmade goodies visit this site daily!

http://www.100craftlinks.com/cgi-bin/ldb/ldb.pl

Another great site is http://craftori.com/  used to be known as Etsylush.com but has now opened a new site. Here you register for FREE (they do have paid section but I don't use it), than post your etsy items. People do come here to shop and I have gotten several hits from it. Again this is a site you can ad to weekly when you need to promote your shop.



My favorite place to submit my items is http://www.etsycontest.com/ 

Here you submit your entire shop, and pick a day that you like from their calendar, and they will pick and item to put in the contest. Since submitting I have been in the contest at least once a month and actually came in 1st place last month!!  Basically once they put your item in the contest people will go through and vote for the item they like best 2 at a time.

One more site I have been able to get some views from is http://www.linkreferral.com  it is an easy sign up process and FREE. You add your shop and than you can visit other sites and rate other sites in order to post your ranking and get more views. Lot's of other Etsians are on their and it's an easy way to network with other shops. 

Now my last site is FREE the first time you use it, but from there on you can pay for more credits or refer people. Its called EtsyonSale.com and its a great tool and promotional site. You can use it for many things but they way I use it to drum up business is to run a sale (4 credits, you will get 5 when you sign up) you can pick the amount % off you wish to give. You can pick entire shop or 1 section.
The site will change your images to reflect the sale and adjust prices (once sale is over they will to all the work to fix it back to the way it was.  They also have a page on their site for people to shop to see who is having a sale on Etsy. Whenever I run one of these my views and sales shoot up. Much easier than a coupon code and worth the extra publicity.

Hopefully this will give you something to work on to get more views/sales for your shop at little no cost.  I will collect more free sites and share them with you again soon.

Bill
PagancellarJewelry.etsy.com

20 comments:

  1. As an Etsyian with an advertising budget of nada ... thanks for the tips!!!

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  2. Thank you so much for all the links:) Great help!

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  3. You couldn't have been more specific. No excuse for people wanting more exposure to languish. The links and explanations are there for the taking. Great job. Thanks for sharing the information with everyone.

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  4. I Love The Word FREE, Thank you so much for the site listings very helpfull

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  5. Thank you, I've started utilizing some of these already!

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  6. Wow... I am coming back tonight and trying out all these sites! Thanks Bill... Free is my favorite word!

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  7. Great tips... A couple of the sites I had not heard of, I will definatly follow up on those

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  8. Unique Cozy Treasures - Thanks Bill for the information. They will come in handy for all of team members. FREE is great!

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  9. great info as always Bill.. Wish I knew all this when I first started up shop in 2010..wasted so much money advertising in places that didnt help in the least ! I love Etsy on Sale too..very easy to use and not that costly either..need to check out the other sites you have ,mentioned here !

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  10. Bookmarking! This is a great resource, thanks!

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  11. Great information and very informative. Love the links, thank you so much for sharing. I have been using a few and find them quite useful. Anything for free promotion is great and thank you for sharing the light on us about it.

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  12. I know the more views one gets, the more sales one gets. But have you been able to identify what sales have come directly from promotions on these sites? Is you site linked to Google Analytics to help determine the benefit of these promotions? I've used a couple of these sites with limited success. Thanks!

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  14. Great tips! I find it really useful to take advantage of using other websites or blogs to promote your Etsy shop. However, there are also other ways on how you can promote your shop without spending any single penny, like using of social media sites to communicate to your potential and existing customers. This is one of the most effective marketing strategy nowadays, because of the instant response you can get from the target market.

    Masako Gun @ Champion Online Marketing

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  15. It’s always nice to find other sites that offer the same services as Etsy does, so you can showcase your products in a bigger client pool. However, if you do have the resources to do so, I think making your own website with the appropriate shopping cart plugins can help consolidate everything, so that you only need to update one website every time you have new inventory. It’s great in the way that you can still promote using your social media accounts and it makes it easier for clients to peruse your product, as well as for you to correspond with them, since everything is now in one place.

    Chris Clay | The Clay Media

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